As we evolve our marketing strategies and scale our influencer programs, Traackr’s Audience Insights ensures we are reaching the right end consumers with the right profile.
Define sensitive topics for your brand and analyze an influencer’s entire content history to assess their brand risk.
Set tolerance levels for controversial topics and get notified if influencers exceed your thresholds.
Avoid influencer fraud by assessing the quality of an influencer’s audience and the authenticity of their engagement.
Approve or decline influencers for brand safety alignment and create visibility across your team.